Rogers, Canada’s leading provider of cable television, high speed Internet and telephone services, and the country’s largest provider of wireless voice and data communications services, wanted to motivate their fulfillment reps in the Retail Fulfillment Call Center
to generate up-sell and cross-sell opportunities for every modem or cable
box activation. After multiple failed attempts to implement a commission-based
structure to motivate employees, Rogers turned to non-cash incentives as a way
to encourage and reward outstanding sales performance.
Discover how Rogers used online rewards to double sales in six months.